Which term describes media's role in maintaining social relationships and a sense of belonging?

• A. Personal Integrative
• B. Social Integrative
• C. Format
• D. Emerging

Answer: (A)

The term described is social integrative. Media plays a role in bringing people together, helping them maintain social relationships, and fostering a sense of belonging through shared experiences and conversations. That social bonding aspect is what “social integrative” captures.

Personal integrative focuses on individual needs like self-esteem and personal identity, not on building social ties. Format refers to how content is presented, not to social connection. Emerging isn’t a standard category for media functions.